Graphic Design: Packaging Design

What is packaging?
Packaging is defined in the regulations as all products made of any materials of any nature to be used for the containment, protection, handling, delivery and preservation of goods from the producer to the user or consumer.

Analysis on packaging design
For this task we need to collect 5 different types of packaging and analysis the packaging about:-Defines Product Identity-Provides Information-Design-Material

Packaging proposal
This subject we need to create one limited edition packaging

What is limited edition?
an issue of something collectible (as books, prints, or medals) that is advertised to be limited to a relatively small number of copies.

About The Product

(Big Apple Donuts & Coffee)

On the 2nd of may 2007, Big apple donuts & coffee established itself in Malaysia with the opening of its first store The Curve. It is wholly owned by Big Apple Interasia Sdn Bhd, a parent company with several subsidiaries under its corporate umbrella. Its trademark store can be found in almost all major shopping malls across the country, and immediate plans are underway to expand to china, Thailand, Vietnam, and the Middle East.

Big Apple specializes in offering a wide range of donuts and beverages to people who want something different, from the norm. Because we strive to be different, our donuts are not the same as other brands of donuts in the market. Altogether, the concept, packaging and greater choices of donuts make Big Apple very unique brand.

Brainstorm the idea

Problem Statement

-Design on the packaging look not interesting.

-The packaging less attractive to customers as food.

Objectives

I want to redesign big apple donut’s packaging, put some difference type of packaging, for make sure customers not only like with our product but also satisfied with the facilities that we provide.

Target audience

various type of range of age