In this task ,we need to choose one rolled paper given by lecturers, and i get this paper.
This is my first task.
My others friends get a different task.
-Ronald choose earphone for their task
-Elvin choose robot for their task
-Fazrullah choose umbrella for their task
-Khaliq choose all type of line for their task
I choose Z and i design it with the shadow in drawing technique, i choose Z because
Z is one of the alphabet in my name, i do in drawing technique because i like drawing and the shadow
to show me is me and i'm not going to be anyone else.
The next task we must analyst about our friends, what type of our friends
and than visual is it from the things that they choose for their task.
Fazrullah : helpful
Elvin : feel curious
Khaliq : always need the opinion from others and sociable
Ronald : always look cool and smart.He like music.
The next task we do the task in group, in this task we need choose one type of social networking and from the six hat thinking we need to do infographic.
In this task our group choose Facebook for our task.
Six hat thinking
Facebook's Infographic
In this task, we need to identify good or bad design and analyze all design elements including theme,context, explaining references and meaning related.
TV commercial
(Graphic)
Tan Hong Ming in love
Description.
An advertisement about one student on a primary school, Tan
Hong Ming, in quietly he said that he likes on his own best friend Umi Kazrina
and want to bring her out, but he was shy and afraid if everyone will laugh at him
later.
Then reporter interviewed and asked the
questions to Umi Kazrina,who is your good friend ?? Then she answered Tan Hong Ming, then the reporter asked again the question to
Umi Kazrina, who is your boyfriend??
then she answered Tan Hong Ming,
What makes a short advertisement so
special is that we can see the happiness on the face of Tan Hong Ming, when Umi
Kazrina tells, her boyfriend is Tan Hong Ming.
Judgement
In befriends, the difference of ethnic
are not become a barrier, if we look closely
in this advertisement we can have a positive impact on the audience and
highlighted the value of friendship, Tan Hong Ming at a young age have a
friends from different races, in a culture of races integration not only for
adult but also children.
Analysis
Children like sponges, they will soak up
all what they see, listen, feel and learn like adult, but the different is that
they do not know what they are doing is right or wrong, useful or not, and they
do not know what effect will happens and they are not feel worried and afraid
what they do and they cannot thinking like adult.
Kit Kat commercial
Description:
A tired doctor sneaks a quick KitKat break in between his
rounds at the baby creche packed with some cute babies. With every bite, the
babies make him the centre of their attention and soon shake some moves that
leave the doctor gaping. The foot tapping music leads the dance and is designed
to be catchy and unique.
As the last bite of KitKat disappears, the babies seem to go back to their
normal child-like antics leaving the doctor to wonder if he had imagined the
whole thing. He rushes to catch up with the rest of team and does a quick Heel
Kick.
It ends with the message of 'Have a break, Have a KitKat.
Analysis:
KitKat has rolled out its new TVC with its 'Dancing babies'
campaign. Keeping in line with KitKat's larger-than-life tone, the TVC
reinforces the promise of an entertaining break with an extra dose of 'cute'.
The ad has babies dancing to music. As with the previous 'Squirrels' campaign,
the cornerstones of this campaign have been - Creative. Cute. Cool.
The TV campaign is supported by an integrated digital campaign. The launch is
being led by an exclusive YouTube preview for KitKat's fans, the brand ensures
that the virality of the campaign is sustained where it's most appreciated -
digital "break zones". On YouTube where it has been overwhelmingly
viewed in the last few days, the campaign currently has more than a million
views and is among the top viewed videos in its category.
Judgement:
Good things happen when you take a Kit Kat break is what
Nestle makes us believe with its TV commercials each time. The Nestle Kit Kat
chocolate fingers are almost synonymous with taking a refreshing break in our
mindset. And, going by the massive views on its new television commercial that
has been uploaded on YouTube, the brand seems to have hit the right chords with
the digitally hooked younger crowd. The TVC
features adorable dancing babies that start drumming and swaying too,
while a student takes a Kit Kat break in between his lectures.
Dutch Lady Runs First Ever 3D Holographic Advertisement
(New Media)
Description:
Dutch Lady Malaysia is turning dull supermarket aisles into
entertaining platforms where 3D holographic advertisements come to life,
entertaining shoppers at 26 Tesco supermarket outlets nationwide.
Shoppers are transported to the magical world of Disney when
aisles are lit up with 3D animations of children’s favorite Disney characters -
Mickey Mouse, Minnie Mouse, Donald Duck and Daisy Duck. The holographic
advertisement, accompanied by a tune, also has animated dancing words that pop
out of the milk, inviting kids to “Discover the Magic of Milk”, followed by a
holographic display of Disney character packs and images.
Analysis:
Dutch Lady Malaysia is the first to introduce this form of
advertising in Malaysia, together with its media agency Universal McCann.
“As a result of our Southeast Asia Nutrition Surveys, which
revealed that one in 10 children in Malaysia lack essential micronutrients like
calcium, vitamins A and D, in their daily diet, Dutch Lady Malaysia is
committed to ensure Malaysians, especially the younger generation, get the
right nutrients. This effort is our way of making milk drinking fun for
children,” says Ramjeet Kaur Virik, Marketing Manager of Dutch Lady Malaysia.
Judgment:
Using Tribal 3D holographic prints, your indoor
advertisements will never be the same. Not only will your adverts feature 3D
far superior to the 3D cinema and without the glasses, your adverts can
incorporate animation or video using up to 1280 frames. These never seen before
digital holographic prints will captivate customers, so whether you’re
promoting the latest 3D film, Video Game, perfume or just creating a point of
sale display ask Tribal 3D to quote.
“Veil of An Artist”” (VOA)
(Visual Arts)
Description:
The painting illustrates the personal dialogue
of the artist between light and self,
its reflects the illusion of
the separation between the things that
can be seen and the thing that cannot be seen. The largest piece
on show is the Veil Of An Artist (2010,
244cm x 1,219cm), a video-projected installation
artwork across nine mixed media
paintings, by local e-art pioneer Hasnul J. Saidon, 49. It was first shown
at the Penang State Art Gallery in 2010,
depicting three video projections onto paintings on the introspection
of self, religious ritual and communion,
and a dance of life.
Analysis:
The artist organizes the composition by
reflecting the images from the projector to the paintings.
the colour of fading green as a
background.
the seven painting show the movement of Salah
the colours used in the panting are red ,yellow and
green as the basis and the contract of
colours obviously can be seen in the painting.
the eye lead of the painting is the
movement of men's figure reflected by the projector.
lastly, there are some special
techniques such as video and sound employed by the artist in the painting.
Judgement:
I strongly opined that artist was successfully
delivered the message of awaken to the viewers.
besides that, the panting obviously
showed the combination of the tangible and intangible.
whenever a person looks into the art
work, a person is actually entering his mind.
and when a person's veil is opened, the
thing that a person see if not anymore a presence of an art
work or a product of and artist, but a
person on presence as an observer who is doing they looking
and evaluating.
Based on thematic context of the word "Empathy", we need to create final artwork.
I choose Phone Addiction for my tittle.
Sketches
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